Precision Acura Of Princeton

We've all seen the commercials from all the different manufacturers advertising Year End Clearance Sales on their left over models. Although many people can get some very good prices during these events, is it really less expensive? The answer is a little more complex than just yes or no. The vehicle is probably less expensive at the time of purchase at the year end clearance but total value is really the more important consideration. Let's look at an example. Let's say you can buy a 2010 Any Make Any Model for $2000 less than a 2011 Any Make Any Model. Most people would say you saved $2000 but in reality unless you plan on keeping the vehicle until it dies then you probably, in the long run, spent more.

Why?

The answer is simple. When you're ready to sell or trade your 2010 Any Make Any Model chances are the vehicle will be significantly lower in value than the 2011 Any Make Any Model so the amount you saved upfront is lost, and many times even more is lost, when you get out of your vehicle. It will be even worse if the model you pay less for has a redesign in the new model year. The loss will be significantly more at trade in time. Make sure when you make the decision to buy a Year End Clearance Special that you consider all these factors before doing it.

The situation is similar for leasing except many times can be the opposite. Many times the newer model Any Make Any Model will lease for less than the older one. Keep in mind that the older Any Make Any Model has already depreciated a full year so the residual values are at their lowest. As an example the 2010 Acura RDX's residuals are as much as 6% lower than the 2011s. That difference could make up for much of the increase in selling price. Make sure you are aware of these differences when you decide on your new vehicle.

   

I love competition! It makes me, and hopefully my dealership, better as it keeps us on our toes to keep thinking outside the box and come up with unique and interesting ideas. We use Search Engine Marketing and Search Engine Optimization to put ourselves on the top of any relevant search page and I for one would never begrudge a dealership if they can do this better. I will, however, try learn from my previous?

Imagine our surprise, and excitement, when we received this email last night:

"We are so happy to announce that Precision Acura of Princeton has won the 2010 DealerRater Acura Dealer of the Year award.  We know that you and your team work very hard to provide excellent customer service and your customers have shared reviews of their great experiences with the DealerRater community.

Again, congratulations!

The DealerRater Team"

Of course it's an honor to be recognized by DealerRater.Com but it's a bigger honor that we were recognized because of our terrific customers who were kind enough to write reviews about us as they help us continue to work hard to constantly improve our processes.

We would also like to congratulate the other dealers who won this award for their respective franchises!

FOR IMMEDIATE RELEASE

 DealerRater names World Toyota 2010 Dealer of the Year

DealerRater awards their highest honor for best-in-class dealerships that provide quality customer service.  Twenty-four manufacturer categories were represented in the awards, an increase from five in 2009.

Waltham, MA (January 14, 2010) - DealerRater, the nation's premier car dealer review website, announced today the results of the 2010 DealerRater Dealer of the Year awards. This honor is given for distinction in customer satisfaction based upon customer's reviews of their dealership experience generated on the DealerRater Web site. 

The 2010 overall DealerRater Dealer of the Year winner is World Toyota of Atlanta, Georgia, managed by Mike Balog.  This dealer is also the recipient of the DealerRater Toyota Dealer of the Year award.  They have received more than 250 reviews and have a 24-month score of 4.9 out of 5.0.

Additional 2010 DealerRater Dealer of the Year award winners for their respective brand category are:

• Precision Acura of Princeton of Lawrenceville, New Jersey and managed by Drew Sciaulino
• Bernardi Audi of Natick, Massachusetts and managed by Bob Grelotti
• MileOne Tischer BMW of Silver Spring, Maryland and managed by Larry Sevrin
• Jeff Wyler Florence Buick Pontiac GMC of Florence, Kentucky and managed by Paul Rini
• Mountain View Chevrolet of Chattanooga, Tennessee and managed by Jason Whittle
• Hall Chrysler Jeep Dodge of Virginia Beach, Virginia and managed by Chris Colbert
• Irwin Ford LINCOLN Mercury of Laconia, New Hampshire and managed by Al Faro
• DCH Academy Honda of Old Bridge, New Jersey and managed by Peter Ghaw
• Hyundai of St. Augustine, Florida and managed by Andrew Difeo
• Infiniti of Scottsdale, Arizona and managed by Ken Schatzberg
• Jaguar Houston North of Houston, Texas and managed by Jason Lacher
• Jeff Wyler Springfield Automall of Springfield, Ohio and managed by Jay Lawrence
• Land Rover Houston North of North Houston, Texas and managed by Jason Lacher
• Ira Mazda of Danvers, Massachusetts and managed by Chris Gannett
• MileOne Mercedes-Benz of Annapolis, Maryland and managed by John Dunphy
• Checkered Flag BMW MINI of Virginia Beach, Virginia and managed by John Hall
• MileOne Herb Gordon Nissan of Silver Spring, Maryland and managed by Van Westerlund
• Checkered Flag Audi Porsche Jaguar of Virginia Beach, Virginia and managed by  Richard Hutsko
• Cityside Subaru of Belmont, Massachusetts and managed by Rick White
• Volkswagen of Freehold, New Jersey and managed by Mark Giovanni
• Hassel Volvo of Glen Cove, New York and managed by Frank Mastrovito
• Harbro Sales & Service, Inc of Linwood, Massachusetts managed by Tim Hare

"We are proud of all of our award recipients and excited to be able to recognize them for their outstanding performance," stated Chip Grueter, president of DealerRater.  "Our overall winner, World Toyota is a first-time recipient this year.  We offer them our congratulations and look forward to their continued success!"

Each of this year's award winners has demonstrated consistently high PowerScore^TM ratings for customer satisfaction, placing them in the top of their class.

Each dealership's PowerScore^TM is determined using a Bayesian algorithm that factors in the dealership's average DealerRater.com user rating over each of the year's twelve months and the total number of reviews written about the dealership during the calendar year.  The dealership must also have at least twenty five (25) new reviews written on DealerRater during the previous calendar year and an average rating greater than 4.0, with 5.0 as the highest possible score.  The dealership that's awarded the DealerRater overall Dealer of the Year award is recognized for having a PowerScore^TM that outranks other brand-specific Dealer of the Year winners.

About DealerRater.com

DealerRater.com was founded in 2002 as the first car dealer review Web site worldwide. DealerRater.com is committed to providing a central collection point for informative reviews.  The site currently features more than 24,000 US and International car dealers and more than 100,000 user reviews.  DealerRater.com provides the opportunity for users to search for car dealerships, read current reviews, write their own review, and find car deals - all for free.  Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience.   DealerRater.com users also have the option to recommend the dealer to other users and provide a descriptive review.  Web site users and car dealerships may post free auto classified ads.  DealerRater.com visitors may request vehicle quotes and Certified Dealers receive free vehicle leads.

About Chip Grueter

Chip Grueter is the president of DealerRater.com.  Mr. Grueter founded DealerRater.com LLC in 2002 as a way for Web site users to share their sales and service experiences at automotive dealerships with other Web site users.  Mr. Grueter holds a Bachelor of Arts degree from Boston College.   Mr. Grueter's favorite dealership customer service perk is free vehicle loaners.

For DealerRater information or to interview Chip Grueter, please contact Michelle Oldershaw at 800.266.9455 or visit www.DealerRater.com.

Contact:

Michelle Oldershaw, Director of Marketing

DealerRater.com, LLC, Waltham, Massachusetts

800.266.9455 x706

michelle@dealerrater.com

www.dealerrater.com

 

 

 

Acura Tops Competitors In Long Term Value For Second Consecutive Year

 

Acura Wins ALG's 2010 Residual Value Award for Best Luxury Brand

 

TORRANCE, Calif., Dec. 2, 2009 - Acura announced today that for the second consecutive year it received the Automotive Lease Guide (ALG) 2010 Residual Value Award for Best Luxury Brand. According to ALG, Acura's line of luxury performance vehicles is expected to retain the highest percentage of their original price after a three-year period. Acura beat out other luxury brands such as Audi, BMW, Lexus and Mercedes-Benz for the highly coveted award.

 "It is an honor to win the award for Best Luxury Brand a second year in a row," said Jeff Conrad, vice president of Acura sales. "It sends a clear message to our customers that Acura vehicles represent a smart choice in today's luxury market".

Residual value is a measure used to recognize vehicle quality, reliability and overall brand strength. ALG determines the award winners after carefully studying the competition in each segment, historical vehicle performance and industry trends. Key factors that affect ALG's residual value forecasts include vehicle quality, production levels relative to demand, pricing strategies and resale performance.

 

Acura

Acura offers a full line of technologically advanced performance luxury vehicles through a network of 270 dealers within the United States. The 2010 Acura lineup features six distinctive models including the RL luxury performance sedan, the TL performance luxury sedan, the TSX sports sedan, the turbocharged RDX luxury crossover SUV, the award-winning MDX luxury sport utility vehicle and the all-new ZDX four-door sports coupe.

-more-

About ALG

Based in Santa Barbara, California, ALG is a leading provider of data and consulting services to the automotive industry. ALG publishes the "Automotive Lease Guide" - the standard for Residual Value projections in North America, and has been forecasting automotive residual values for over 40 years in both the U.S. and Canadian markets. ALG is a company of DealerTrack Holdings, Inc. (Nasdaq: TRAK).